SUH: Identity, Print, Art Direction
Southwest Urban Hydrology strives to convey the negative effects a growing urban environment has on watershed functions and how natural systems can remediate those impacts. Of particular concern is underutilized and contaminated storm water from streets and parking lots in the semi-arid region.
Studio DC provided an Identity that breaks the grey infrastructure paradigm that has become accustomed to in urban settings and points to the value of water retention and aquifer recharge that sustains the Southwest.
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